Alexandria, a member of Atlanta-based collective Awful Records, has been collaborating with producer Ethereal since her 2014 debut Rebirth. The development of their chemistry together has resulted in their most cohesive statement to date. The sensual, detailed production serves to complement, rather than overshadow, Alexandria’s silken vocals and intimate lyrics. While the often-misapplied genre tag “alternative R&B” can sometimes mean more atmosphere than music, Promise puts an emphasis on songwriting over sound design. The result is a focused record of gorgeous, personal pop songs.
Alexandria, a member of Atlanta-based collective Awful Records, has been collaborating with producer Ethereal since her 2014 debut Rebirth. The development of their chemistry together has resulted in their most cohesive statement to date. The sensual, detailed production serves to complement, rather than overshadow, Alexandria’s silken vocals and intimate lyrics. While the often-misapplied genre tag “alternative R&B” can sometimes mean more atmosphere than music, Promise puts an emphasis on songwriting over sound design. The result is a focused record of gorgeous, personal pop songs.
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